From your mobile device, you can do much more than make calls, send messages, or pay bills—you can play games and earn money at the same time.
Mobile game affiliate programs offer a unique way to monetize the rapidly growing gaming industry, allowing affiliates to earn commissions by promoting mobile games. With a market projected to surpass $130 billion by 2025, according to Tekrevol, affiliate marketers have an incredible opportunity to tap into this booming trend.
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By leveraging affiliate links, social media, and content platforms, you can generate passive income from game installs and in-app purchases with minimal upfront investment. Let’s dive deeper into this exciting topic below.
A mobile game affiliate program is a marketing model where affiliates promote mobile games and earn a commission for driving user actions. These actions often include app downloads, registrations, or in-app purchases. Affiliates receive unique tracking links to share across blogs, social media platforms, YouTube, or even ad campaigns.
Mobile game affiliate programs work across major ecosystems like Android (Google Play Store) and iOS (Apple App Store). Game developers and studios partner with affiliate networks to expand reach and boost installs quickly. Affiliates benefit from generous payouts through models like CPA (Cost Per Action) for every install or RevShare for a percentage of in-app purchase revenue.
If you’ve worked with iGaming affiliate programs before, the process will feel familiar—these models often mirror each other in terms of commission structure and tracking.
Here are the key reasons why affiliate marketing for mobile games is one of the most profitable digital niches:
As mobile games increasingly integrate crypto payment options, having experience with crypto affiliate marketing can give you a competitive edge.
Mobile game affiliate programs function through tracking and commission models that measure affiliate performance accurately. Here’s how the process works:
Just like the top casino affiliate programs, mobile game affiliate programs rely heavily on accurate tracking and reporting for success.
These top programs for mobile game affiliate marketing provide reliable tracking, competitive rates, and support across major platforms, making them ideal for promoting games and earning passive income.
| Program | Commission | Payout Model | Min. Payout | Platform Support |
| Admitad Mobile Games | CPA up to $3 / CPI | CPA / RevShare | $15 | Android, iOS |
| Chartboost | Varies by campaign | CPI / CPA | $50 | Android, iOS |
| Mobidea | $0.50–$5 CPI | CPI | $50 | Android, iOS |
| CPAGrip | $0.30–$2 CPI | CPI | $30 | Android, iOS |
| OGAds | $1–$4 CPI | CPI | $25 | Android, iOS |
| OfferGate | $0.50–$3 CPI | CPI | $50 | Android, iOS |
| Ray Advertising | $1–$10 CPA/CPI | CPA / CPI | $25 | Android, iOS |
| AdGate Media | $0.10–$2 CPI | CPI | $20 | Android, iOS |
| Unity Ads | Up to 70% RevShare | RevShare | $100 | Android, iOS |
| AppLovin | Varies (contract-based) | CPI / RevShare | $500 | Android, iOS |
| IronSource | Varies (campaign-based) | CPI / CPA | $50 | Android, iOS |
| Vungle | $0.50–$4 CPI | CPI | $100 | Android, iOS |
| Tapjoy | $0.30–$2 CPI | CPI | $50 | Android, iOS |
| ShareASale (Game apps) | 10–50% RevShare | RevShare | $50 | Android, iOS |
| CJ Affiliate (Apps) | 5–20% RevShare | RevShare | $100 | Android, iOS |
Looking for the best ways to earn from mobile gaming? In this section, we review the top mobile game affiliate programs that offer high payouts, flexible commission models, and global reach. Discover which platforms are best for monetizing Android and iOS traffic.
Admitad is a well-known affiliate network offering a variety of mobile game offers. Affiliates can choose from top Android and iOS games across multiple geos, earning through CPA and RevShare models. The platform provides real-time dashboards, creatives, and advanced tracking tools for maximum performance.
Key Highlights:
| Pros | Cons |
| Wide range of mobile game offers | Approval required for some campaigns |
| Frequent payouts | Competitive niche with high traffic costs |
Chartboost is an in-app advertising platform tailored for game developers and affiliates. It offers performance-based campaigns for mobile game installs and monetization solutions for publishers. Affiliates enjoy robust analytics, SDK integration, and CPI/CPA campaigns that target premium gaming audiences.
Key Highlights:
| Pros | Cons |
| Trusted by major game developers | Higher entry threshold for new affiliates |
| Advanced monetization tools | Minimum payout of $50 |
Mobidea is a mobile-focused CPA network offering lucrative mobile game offers. Known for its real-time optimization tools, Mobidea enables affiliates to maximize ROI through smartlink technology and multiple ad formats. It supports both iOS and Android campaigns globally.
Key Highlights:
| Pros | Cons |
| Daily payouts option | Requires consistent traffic for best results |
| Smartlink technology for automation | High competition on top offers |
CPAGrip is a leading CPA and content-locking network known for its strong selection of gaming and mobile app offers. Affiliates can leverage CPI (Cost-Per-Install) and CPA models to monetize high-quality traffic from multiple geos. The platform provides advanced tools like content lockers, customizable gateways, and detailed real-time analytics to maximize earnings.
Key Highlights:
| Pros | Cons |
| User-friendly interface | Limited high-ticket offers |
| Multiple tools for traffic monetization | Longer payout cycles for new affiliates |
OGAds is one of the leading affiliate networks for mobile game offers, especially in incentivized traffic niches. It specializes in CPI-based campaigns, allowing affiliates to generate income from app installs with flexible payout methods and fast approval processes.
Key Highlights:
| Pros | Cons |
| High EPC offers for games | Incentivized traffic restrictions apply |
| Weekly payouts and crypto support | Strong competition among affiliates |
OfferGate offers a wide range of gaming-related affiliate offers, with multiple CPI campaigns for Android and iOS. Its platform features real-time reporting, advanced tracking, and exclusive offers for affiliates looking to scale their gaming campaigns globally.
Key Highlights:
| Pros | Cons |
| Variety of gaming offers | Some exclusive offers require approval |
| Fast payout system | Limited RevShare opportunities |
Ray Advertising is an established CPA network offering premium gaming and mobile app campaigns across top geos, including Tier-1 markets. Affiliates can promote Android and iOS games using CPI and CPA models with competitive rates. The platform stands out for its robust tracking system, fraud prevention tools, and detailed performance reporting that allows affiliates to optimize campaigns effectively. With a strong reputation for timely payments and reliable account management, Ray Advertising is an excellent option for affiliates focused on gaming and app monetization strategies.
Key Highlights:
| Pros | Cons |
| High payouts for select offers | Higher entry threshold |
| Reliable tracking system | Competitive approval process |
AdGate Media is known for content-locking solutions and gaming offers that work well for social and content-driven traffic. Affiliates can choose from numerous CPI offers and leverage user engagement tools to boost conversions.
Key Highlights:
| Pros | Cons |
| Easy to use for beginners | Lower payout rates for some geos |
| Variety of tools for engagement | Limited premium offers |
Unity Ads is a globally recognized ad platform designed for mobile game monetization and user acquisition. It allows affiliates and developers to integrate in-app ads seamlessly through SDK and monetize traffic via RevShare and CPI models. With access to high-quality advertisers, Unity Ads ensures competitive payouts and scalable campaigns. Its advanced analytics, audience segmentation, and cross-platform compatibility make it ideal for affiliates targeting gaming audiences.
Key Highlights:
| Pros | Cons |
| High revenue share rates | Requires SDK integration |
| Ideal for developers and affiliates | Longer payout cycles |
AppLovin is a leading mobile ad network offering affiliates performance-based CPI campaigns and developers powerful monetization options. Known for working with premium game advertisers, AppLovin delivers excellent targeting, analytics, and scalable solutions.
Key Highlights:
| Pros | Cons |
| Premium advertiser partnerships | High minimum payout ($500) |
| Advanced analytics and tools | Requires technical integration |
IronSource is a top-tier platform for mobile app monetization, widely recognized for its strong presence in the gaming niche. It offers affiliates and developers advanced tools, including mediation, in-app bidding, and ad network integration. With competitive CPI and CPA campaigns, IronSource caters to both Android and iOS globally.
Key Highlights:
| Pros | Cons |
| Advanced mediation tools for optimization | Higher learning curve for beginners |
| Large inventory of game advertisers | Minimum payout can be high |
Vungle is a leading performance marketing platform for in-app advertising, with a focus on video ads. It provides affiliates with CPI-based campaigns and developers with strong monetization features. Known for premium traffic and strong analytics, Vungle supports campaigns on a global scale.
Key Highlights:
| Pros | Cons |
| Strong reputation in gaming ad market | Requires SDK integration |
| High-quality traffic for better conversions | Limited for small affiliates |
Tapjoy specializes in incentivized advertising, making it a top choice for mobile game affiliate marketing. With a wide range of offers and global targeting, affiliates can monetize installs and in-app engagement. Tapjoy provides advanced reporting and an easy-to-use interface for affiliates.
Key Highlights:
| Pros | Cons |
| Perfect for incentivized campaigns | Lower payouts for some regions |
| Large inventory of mobile game offers | Incentivized traffic not suitable for all |
ShareASale is a well-established affiliate network that includes mobile gaming offers with RevShare models. Affiliates promoting gaming apps can earn recurring commissions while leveraging ShareASale’s easy-to-use platform and reporting tools.
Key Highlights:
| Pros | Cons |
| Reputable affiliate network | Gaming offers can be limited |
| Long-standing credibility | Payouts only monthly |
CJ Affiliate is one of the largest affiliate networks, featuring several mobile gaming campaigns. Affiliates can access high-quality offers from trusted brands and earn commissions through RevShare or CPA models. The platform is ideal for affiliates looking for a reliable partner with advanced tracking.
Key Highlights:
| Pros | Cons |
| Wide selection of premium brands | Competitive approval process |
| Strong tracking and analytics | Limited gaming-specific offers |
Getting started in affiliate marketing for mobile games is easier than you think. Follow these five simple steps to build a profitable affiliate business in the gaming niche:
Step 1: Choose a Niche
Select a category that aligns with your audience’s interests. Options include:
Step 2: Join a Program or Network
Sign up for a mobile game affiliate program or network that offers high payouts, robust tracking, and trusted game developers. Look for programs with flexible commission models like CPA or RevShare.
Step 3: Create Content or Run Ads
Produce engaging content such as game reviews, tutorials, TikTok videos, or YouTube walkthroughs. Alternatively, run paid ads to drive targeted traffic for quick conversions.
Step 4: Track Conversions
Use dashboards, tracking pixels, and postback URLs to monitor clicks, installs, and revenue in real time. Proper tracking is critical for optimizing your campaigns.
Step 5: Optimize for ROI
Analyze your performance data and adjust campaigns. Test new creatives, target high-performing geos, and focus on games with the best earnings per install.
Leverage these platforms for maximum exposure and conversions:
While both ecosystems offer lucrative opportunities, there are key differences:
Increase your affiliate earnings with these strategies:
Avoid these errors to stay profitable and compliant:
Mobile game affiliate programs present a golden opportunity to monetize the gaming boom. With billions of players worldwide, high install rates, and lucrative commission models, this niche is one of the fastest-growing in affiliate marketing. Start promoting trending games, optimize your campaigns, and watch your earnings grow.
Ready to take the leap? Start monetizing your audience today by joining one of the top mobile game affiliate programs we recommend in this guide!
The best program depends on your niche and traffic source. Networks like Admitad, CPAGrip, and OGAds are popular for gaming offers.
You can use blogs, YouTube, TikTok, app review sites, and paid ads to share affiliate links.
Yes! Android offers are widely available and often pay on a CPA (Cost Per Install) model.
Absolutely. With billions of gamers worldwide, this niche offers high engagement and recurring revenue from in-app purchases.
Not necessarily. You can promote via social media, forums, and video platforms without owning a website.
Olavivo is a premium performance marketing network designed to empower affiliates and advertisers worldwide. Whether you’re looking to monetize traffic or scale your brand, Olavivo offers:
Start your journey with Olavivo today and experience the difference of a partner that truly cares about your growth.
👉 Join Olavivo Now
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