Push Notification Ad Network Explained: How It Works & Why You Need One

Looking for the best push notification ad network to improve your campaigns? Push ads have become one of the most powerful tools in affiliate marketing. Thanks to their high visibility and superior CTR, push ads networks offer a unique opportunity to drive quality traffic and increase conversions across almost any vertical.

Choosing the best push ad network can feel overwhelming with so many options out there. That’s why we’ve put together this comprehensive guide featuring the best push notification ad networks available today, analyzing their key features, benefits, and what makes each one stand out from the competition.

In this article, you’ll find:

• What a push notification ads network is and how it works.
• The benefits of using push traffic networks for affiliates and advertisers.
• A curated list of the best push ad networks in 2025 to maximize your ROI.

If you’re ready to enhance your campaigns, increase your earnings, and work with real user traffic, keep reading. Here are the push notification ad networks that are transforming the affiliate marketing industry.

How Do Push Ads Work for Advertisers and Publishers?

Push ads operate on a straightforward yet highly effective model:

For Advertisers:

• Create and upload ad creatives (title, message, and image).
• Set targeting options such as location, device type, OS, and user behavior.
• Pay on models like CPC (Cost-Per-Click) or CPM (Cost-Per-Mille).
• Ads are pushed directly to opted-in users, leading to higher CTR and engagement.

For Publishers:

• Integrate with a push traffic network by adding a subscription script to their site.
• Earn revenue when users opt-in and interact with push ads.
• Benefit from monetization without disrupting user experience, as notifications appear outside the main content area.

To better understand different payment models, explore our article on recurring affiliate programs, which explains how to build long-term income streams across niches.

Why Choose Push Notification Ads?

Push notifications have become one of the most effective advertising formats for performance marketers. Here’s why:
High Visibility & CTR: Push notifications appear in the device notification tray, ensuring users see them.
Fraud-Resistant: Ads are shown only to users who have explicitly opted in, minimizing bot traffic.
Wide Reach: Push ads work across mobile, desktop, and tablet devices globally.
Cost-Effective: CPC rates are significantly lower compared to traditional display ads, making it budget-friendly.
Engagement Beyond Browsing: Unlike banners, push notifications reach users even when they are not on the site, increasing engagement opportunities.

To explore other profitable industries, check out our round-up of high-ticket affiliate programs that deliver excellent returns for skilled marketers.

List of 20 Best Push Notification Ads Networks in 2025

A push notification ad network offers a powerful channel to engage users directly via browser or app notifications. These networks enable advertisers to reach audiences with timely, high‑visibility messages, driving exceptional click‑through rates. Here’s a comprehensive list of the top 20 push notification ad networks in 2025, ranked by quality, reach, pricing models, and publisher support.

Name	Rating	Type	GEO Coverage	Pricing Model	Publisher Support
RichAds	4.9	Self‑serve	220+ countries	CPC, CPM	Account manager; advanced automation
Mobidea Push	4.8	Affiliate + Push	250+ countries	CPC from $0.001	Personal manager; anti‑fraud tech
Evadav	4.7	Self‑serve	250+ countries	CPC from $0.001	Dedicated account manager
PropellerAds	4.6	Multi‑format	195+ countries	CPC, CPM, SmartCPM	Self‑serve, AI anti‑fraud
Pushground	4.5	Self‑serve	200+ countries	CPC from $0.001	Auto‑optimization, demo
Clickadu	4.5	Self‑serve	Global	CPC from $0.001	In‑house filtering
AdMaven	4.4	Multi‑format	Global	CPC/CPM hybrid	Bid optimization, retargeting
Pushub	4.3	Self‑serve	Worldwide	CPC; deposit $200	AI optimizer, crypto payments
ROIads	4.3	Push + Pop	Global	CPC $0.003+, CPM $0.5+	AI bidding, personal manager
RichAds Spy	4.2	Spy‑tool	92 countries	$89.99/mo	Real‑time CPC data
Adsterra	4.1	Multi‑format	Global	CPM/CPC/CPA	Flexible; no traffic min.
Airpush	4.0	SDK‑based mobile	Global mobile	SDK formats	Banner, video via SDK
Silverpush	3.9	Contextual video	APAC, ME, US	N/A	AI video contextual targeting
Firebase FCM	3.9	Dev Tools	Global	Free	Developer‑focused notifications
Chartboost	3.8	In‑app game push	Mobile games	CPC/CPM in-app	Game SDK integration
Tacolo.co	3.7	Self‑serve	Global	CPC/CPM	Mobile‑focused, real‑time targeting
Traffic Nomads	3.7	Self‑serve	Global	CPC/CPM	Affiliate‑friendly, broad targeting
MegaPush	3.6	Self‑serve	Global	CPC; deposit <$50	Low entry; legit traffic
AdPushub	3.5	Multi‑format	Global	CPC/CPM	Flexible publisher tools
DatsPush	4.5	Self‑serve	Global	CPC (from $0.001)	API, anti‑fraud, personal manager

20 Best Push Notification Ads Networks in 2025

In this guide, we’ve compiled the 20 best push notification ads networks offering global reach, advanced targeting, competitive CPC rates, and powerful monetization tools for publishers.

RichAds (4.9 ⭐⭐⭐⭐⭐)

RichAds is a top-tier push notification ad network trusted by affiliates and media buyers worldwide. With over 5 billion daily impressions across 220+ GEOs, it offers premium traffic and multiple ad formats, including push, in-page push, and even calendar push. RichAds stands out for its advanced targeting, automated optimization tools, and fraud prevention systems. Ideal for verticals like finance, dating, gambling, and nutra, it helps advertisers maximize ROI while providing publishers with lucrative monetization opportunities.

Key Details

• Daily Ad Impressions & Global Reach: 5B+ daily, 220+ countries
• Top Performing GEOs: USA, Germany, Indonesia, Brazil, India
• Supported Ad Formats: Push, in-page push, calendar push, pop-under, native, direct click
• Best for Verticals: Gambling, finance, dating, nutra, VPN/antivirus
• Advanced Targeting Options: GEO, device, OS, browser, language, carrier, micro-bidding, retargeting
• Bidding Models: CPC, CPM, CPA, SmartCPM
• AI & Optimization Tools: Auto-optimization, whitelists/blacklists, performance predictor
• Anti-Fraud Protection: Proprietary fraud detection + Adscore validation
• Monetization Options for Publishers: Push ads, pop-under, native, in-page push
• User Interface & Dashboard: Intuitive self-serve UI with advanced analytics
• Minimum Deposit: $150
• Payment Methods Supported: PayPal, Payoneer, wire, crypto (BTC, USDT)
• Customer Support: Dedicated account manager
• Unique Features: Calendar push, Telegram ads, micro-bidding

Mobidea Push (4.8 ⭐⭐⭐⭐⭐)

Mobidea Push is an innovative push notification ad network integrated into Mobidea’s affiliate marketplace. It offers global reach with CPC rates as low as $0.001 and real-time optimization for maximum ROI. Featuring advanced targeting and seamless integration with Mobidea tools, it’s a perfect solution for affiliates running verticals like dating, gambling, and sweepstakes. Mobidea Push provides easy campaign setup, a transparent reporting system, and a user-friendly platform tailored to performance-driven marketers.

Key Details

• Daily Ad Impressions & Global Reach: Millions globally
• Top Performing GEOs: US, UK, FR, IN, BR
• Supported Ad Formats: Classic push, in-page push
• Best for Verticals: Dating, gambling, sweepstakes, mobile content
• Advanced Targeting Options: GEO, device, OS, browser, carrier
• Bidding Models: CPC
• AI & Optimization Tools: Smart rotation, auto-bidding
• Anti-Fraud Protection: Proprietary filters
• Minimum Deposit: $50
• Payment Methods Supported: PayPal, Payoneer, bank transfer
• Customer Support: Dedicated managers
• Unique Features: Integrated with Mobidea affiliate platform

Evadav (4.7 ⭐⭐⭐⭐✰)

Evadav is a versatile push notification ad network providing top-quality traffic from over 250 GEOs. It offers ad formats like push, in-page push, and native ads, ideal for multiple verticals including e-commerce, betting, and finance. Evadav’s strong anti-fraud protection and automated campaign optimization ensure high performance. Its low entry barrier and monetization tools for publishers make it a preferred choice for affiliates and advertisers seeking long-term profitability and scalability.

Key Details

• Daily Ad Impressions & Global Reach: 2B+ daily impressions
• Top Performing GEOs: US, RU, DE, BR
• Supported Ad Formats: Push, in-page push, native
• Best for Verticals: Betting, e-commerce, finance, nutra
• Advanced Targeting Options: GEO, device, OS, browser
• Bidding Models: CPC, CPM
• AI & Optimization Tools: Auto rules, smart targeting
• Anti-Fraud Protection: Proprietary fraud system
• Minimum Deposit: $100
• Payment Methods Supported: Wire, Payoneer, WebMoney, crypto
• Customer Support: 24/7 + personal managers
• Unique Features: Revenue share referral program

PropellerAds (4.6 ⭐⭐⭐⭐✰)

PropellerAds is one of the most established push notification ad networks, delivering over 12 billion daily impressions globally. It supports multiple ad formats, including push, in-page push, and native, combined with AI-driven optimization and SmartCPM bidding. Known for its reliability and anti-fraud protection, PropellerAds is ideal for verticals such as gambling, finance, and mobile apps. Its advanced targeting options and intuitive dashboard make it a favorite for performance marketers worldwide.

Key Details

• Daily Ad Impressions & Global Reach: 12B+ daily impressions, 195+ countries
• Top Performing GEOs: US, IN, RU, BR
• Supported Ad Formats: Push, in-page push, native, pop-under
• Best for Verticals: Sweepstakes, gambling, mobile apps, finance
• Advanced Targeting Options: GEO, device, OS, browser, audience interest
• Bidding Models: CPC, CPM, SmartCPM
• AI & Optimization Tools: AI-based traffic distribution
• Anti-Fraud Protection: Real-time fraud prevention
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, Payoneer, Skrill, WebMoney, crypto
• Customer Support: Live chat & managers
• Unique Features: SmartCPM automation

Pushground (4.5 ⭐⭐⭐⭐✰)

Pushground is a reliable push notification ad network that emphasizes quality traffic and granular control for advertisers. Serving millions of impressions worldwide, it’s especially strong in Tier 1 markets and verticals like gambling and finance. Pushground offers real-time optimization, competitive CPC pricing, and powerful targeting options, making it suitable for affiliates and media buyers seeking profitable campaigns.

Key Details

• Daily Ad Impressions & Global Reach: 450M+ daily impressions
• Top Performing GEOs: US, CA, UK, DE
• Supported Ad Formats: Push, in-page push
• Best for Verticals: Gambling, crypto, dating
• Advanced Targeting Options: GEO, device, OS
• Bidding Models: CPC
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, wire, crypto
• Customer Support: Dedicated managers
• Unique Features: Real-time bidding dashboard

Clickadu (4.5 ⭐⭐⭐⭐✰)

Clickadu is a multi-format push notification ad network with a strong focus on performance marketing. It offers push, in-page push, and pop-under formats, delivering billions of impressions daily worldwide. With flexible bidding models, advanced targeting, and anti-fraud systems, Clickadu caters to affiliates running verticals like betting, finance, and mobile apps. Its self-serve platform and transparent analytics make campaign management simple and effective.

Key Details

• Daily Ad Impressions & Global Reach: 4.5B+ daily impressions
• Top Performing GEOs: Global
• Supported Ad Formats: Push, in-page push, native, pop-under
• Best for Verticals: Apps, finance, betting, nutra
• Advanced Targeting Options: GEO, device, OS
• Bidding Models: CPC, CPM
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, Paxum, crypto
• Customer Support: Dedicated managers
• Unique Features: Multi-format campaigns

AdMaven (4.4 ⭐⭐⭐⭐✰)

AdMaven is a global push notification ad network providing billions of impressions across multiple ad formats, including push and in-page push. Known for its dynamic bidding system and advanced targeting tools, AdMaven serves advertisers in competitive verticals like dating and gambling. Its reliable platform, strong anti-fraud system, and publisher-friendly tools make it one of the most trusted networks for affiliates.

Key Details

• Daily Ad Impressions & Global Reach: 1.5B+ daily impressions
• Top Performing GEOs: US, UK, FR, ES
• Supported Ad Formats: Push, in-page push, native
• Best for Verticals: Dating, gambling, finance
• Bidding Models: CPC, CPM
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, Bitcoin, card
• Customer Support: Personal managers
• Unique Features: Retargeting tools

Pushub (4.3 ⭐⭐⭐⭐✰)

Pushub is a performance-oriented push notification ad network offering global traffic and cutting-edge AI tools for campaign optimization. With quick setup, strong targeting features, and crypto payment options, Pushub is perfect for advertisers focusing on verticals like gambling and sweepstakes. Its easy-to-use dashboard and dedicated support enhance the user experience for affiliates and publishers.

Key Details

• Daily Ad Impressions & Global Reach: Millions globally
• Top Performing GEOs: Tier 1 & Tier 2
• Supported Ad Formats: Push notifications
• Best for Verticals: Gambling, dating, sweepstakes
• Bidding Models: CPC
• Minimum Deposit: $200
• Payment Methods Supported: Crypto, PayPal
• Customer Support: Managers
• Unique Features: AI optimization + crypto payments

ROIads (4.2 ⭐⭐⭐⭐✰)

ROIads is a push notification ad network designed for ROI-focused marketers. It combines large-scale inventory with AI-based optimization for maximum performance. Supporting push and pop formats, ROIads serves global traffic and works well for verticals like finance, betting, and nutra. Its robust targeting, flexible bidding models, and strong anti-fraud tools make it an excellent choice for affiliates.

Key Details

• Daily Ad Impressions & Global Reach: 900M+ daily
• Top Performing GEOs: Global
• Supported Ad Formats: Push, pop
• Best for Verticals: Finance, nutra, betting
• Advanced Targeting Options: GEO, device
• Bidding Models: CPC, CPM
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, crypto
• Customer Support: Personal managers
• Unique Features: AI-powered optimization

RichAds Spy (4.2 ⭐⭐⭐⭐✰)

RichAds Spy is a competitive intelligence tool for monitoring and analyzing push ad campaigns. Integrated with the RichAds platform, it helps advertisers uncover winning creatives, track CPC trends, and optimize strategies using real-time data. Although not a direct traffic source, it’s essential for affiliates seeking data-driven insights to boost campaign performance.

Key Details

• Supported Ad Formats: Push, in-page push, pop (analytics only)
• Best for Verticals: All
• Pricing: $89.99/month
• Unique Features: Ad spying, CPC analysis, competitor tracking

 Adsterra (4.1 ⭐⭐⭐⭐✰)

Adsterra is a well-known push notification ad network offering multi-format solutions for advertisers and publishers. With its global reach and competitive bidding models, Adsterra supports verticals like finance, dating, and gaming. Its user-friendly platform includes advanced targeting and real-time statistics, making it ideal for affiliates and agencies. Trusted for its fraud detection and flexible monetization options, Adsterra stands out as one of the most reliable networks for running large-scale push ad campaigns.

Key Details

• Daily Ad Impressions & Global Reach: 1B+ daily impressions
• Top Performing GEOs: Global, strong in Tier 1
• Supported Ad Formats: Push, in-page push, pop-under, native ads
• Best for Verticals: Dating, gambling, finance, software
• Advanced Targeting Options: GEO, device, OS, browser
• Bidding Models: CPC, CPM, CPA
• Anti-Fraud Protection: Proprietary system
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, Paxum, WebMoney, Bitcoin
• Customer Support: Dedicated managers
• Unique Features: Social Bar ads format for engagement

Airpush (4.0 ⭐⭐⭐⭐✰)

Airpush is a mobile-focused push notification ad network with a strong presence in the Android app ecosystem. Known for innovative ad formats, Airpush integrates push notifications, banners, and video ads within mobile apps, allowing advertisers to reach engaged audiences. With high-quality traffic and flexible targeting options, it’s a preferred choice for app developers and performance marketers targeting mobile-first verticals.

Key Details

• Daily Ad Impressions & Global Reach: Millions via mobile apps
• Top Performing GEOs: US, Europe, Asia
• Supported Ad Formats: Push, banner, video ads
• Best for Verticals: Mobile apps, gaming, entertainment
• Bidding Models: CPC, CPM
• Minimum Deposit: $100
• Payment Methods Supported: Bank transfer, PayPal
• Customer Support: Email and dedicated managers
• Unique Features: SDK-based integration for deep engagement

Silverpush (3.9 ⭐⭐⭐✰✰)

Silverpush is a specialized ad network focusing on contextual video advertising and push notifications. It leverages AI-driven technology for targeting users based on real-time context, making campaigns highly relevant. Popular in Asia, the Middle East, and the US, Silverpush caters to premium advertisers seeking brand-safe environments and innovative engagement solutions.

Key Details

• Top Performing GEOs: India, Middle East, US
• Supported Ad Formats: Video, push notifications
• Best for Verticals: Brand campaigns, e-commerce, automotive
• Unique Features: AI-powered contextual targeting
• Customer Support: Account managers and technical support

Firebase FCM (3.9 ⭐⭐⭐✰✰)

Firebase Cloud Messaging (FCM) is a developer-oriented push notification service by Google. It allows app owners to send notifications across Android, iOS, and web platforms for free. Though not a monetization-focused ad network, FCM is widely used by brands for user engagement. It’s best for developers seeking a reliable, scalable messaging solution rather than advertisers looking for traffic.

Key Details

• Supported Ad Formats: Push notifications (customizable)
• Best for Verticals: Apps, SaaS platforms
• Pricing: Free
• Unique Features: Seamless integration with Firebase suite
• Customer Support: Documentation and community support

Chartboost (3.8 ⭐⭐⭐✰✰)

Chartboost is a game-centric ad network with strong push and in-app advertising options. Known for monetizing gaming apps, Chartboost provides advertisers access to a high-quality audience through SDK integration. Its advanced analytics and user-friendly dashboard make it an excellent choice for mobile game developers and advertisers focusing on in-app engagement.

Key Details

• Daily Ad Impressions & Global Reach: Millions via gaming apps
• Top Performing GEOs: Global
• Supported Ad Formats: Push, in-app ads, interstitials
• Best for Verticals: Gaming, mobile apps
• Bidding Models: CPC, CPM
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, wire
• Customer Support: Technical and account management
• Unique Features: Advanced analytics for game monetization

Tacolo.co (3.7 ⭐⭐⭐✰✰)

Tacolo.co is a performance-driven push ad network offering competitive CPC rates and advanced targeting tools. It focuses on delivering high-quality traffic with fast approval processes, making it ideal for affiliates and media buyers in competitive niches. With flexible budget options and strong optimization tools, Tacolo.co is gaining popularity among push marketers.

Key Details

• Daily Ad Impressions & Global Reach: Global reach
• Supported Ad Formats: Push, in-page push
• Best for Verticals: Gambling, dating, finance
• Bidding Models: CPC, CPM
• Minimum Deposit: $50
• Customer Support: Email support and managers
• Unique Features: Fast approval and responsive dashboard

Traffic Nomads (3.7 ⭐⭐⭐✰✰)

Traffic Nomads is a push notification ad network focused on delivering quality traffic for affiliates. It supports multiple ad formats, including push and native, and offers competitive CPC rates. With user-friendly dashboards, robust optimization features, and flexible payment options, Traffic Nomads is a solid choice for verticals like sweepstakes and dating.

Key Details

• Daily Ad Impressions & Global Reach: Global
• Supported Ad Formats: Push, native
• Best for Verticals: Dating, sweepstakes, gambling
• Bidding Models: CPC
• Minimum Deposit: $50
• Payment Methods Supported: PayPal, Bitcoin
• Unique Features: Broad targeting options and affiliate-friendly policies

MegaPush (3.6 ⭐⭐⭐✰✰)

MegaPush is one of the pioneering push notification ad networks, offering affordable CPC pricing and easy entry for beginners. With global reach and a straightforward platform, MegaPush is ideal for advertisers testing push campaigns. It supports multiple verticals and provides useful tracking tools for campaign performance.

Key Details

• Daily Ad Impressions & Global Reach: Millions globally
• Top Performing GEOs: Tier 2 and Tier 3 markets
• Supported Ad Formats: Push notifications
• Best for Verticals: Nutra, dating, gambling
• Bidding Models: CPC
• Minimum Deposit: $50
• Payment Methods Supported: Bitcoin, credit cards
• Unique Features: Affordable entry-level pricing

AdPushub (3.5 ⭐⭐⭐✰✰)

AdPushub is a multi-format push ad network that combines push and native ads for global advertisers. It offers flexible campaign options, advanced targeting, and monetization tools for publishers. Its easy-to-use platform makes it suitable for marketers looking to expand reach across various niches.

Key Details

• Daily Ad Impressions & Global Reach: Global
• Supported Ad Formats: Push, native
• Best for Verticals: Dating, gaming, finance
• Bidding Models: CPC, CPM
• Minimum Deposit: $100
• Payment Methods Supported: PayPal, crypto
• Unique Features: Multi-format monetization options

DatsPush (4.5 ⭐⭐⭐⭐✰)

DatsPush is a leading push notification ad network with strong anti-fraud systems and competitive CPC rates starting at $0.001. It serves global traffic and offers API integration for advanced users. With reliable customer support, real-time analytics, and multiple payment methods, DatsPush is a trusted option for advertisers focusing on performance-driven campaigns in competitive verticals.

Key Details

• Daily Ad Impressions & Global Reach: 24M+ clicks/day
• Top Performing GEOs: Global coverage
• Supported Ad Formats: Push, in-page push
• Best for Verticals: Gambling, dating, finance, sweepstakes
• Bidding Models: CPC
• Minimum Deposit: $50
• Payment Methods Supported: PayPal, credit cards, crypto
• Customer Support: Account managers
• Unique Features: API integration and detailed analytics

5 Best Push Ads Network for Publishers

Publishers seeking high-quality push notification traffic should prioritize networks that offer scale, fast approval, and diverse payout options. Here are five top push ad networks publishers trust:

Name	Minimum Traffic	Approval Time	Revenue Model	Payout Method
PropellerAds	None	1–3 days	CPC, CPM, CPA	PayPal, Skrill, Wire
RichAds	~—	Within 24 h	CPC, CPM	Wire, e‑wallets
Clickadu	None	~1–2 days	CPC, CPM	Crypto, Wire
HilltopAds	None	1–3 days	CPC, CPM	Standard ad-network methods
ROIads	$250 deposit	Quick	CPC, CPM, CPA	Wire, PayPal

How to Get High-Quality Push Ads Traffic 

• Target by GEO & device – Use networks that allow granular targeting (e.g., PropellerAds, RichAds).
• Select trusted categories – Opt for verticals like gambling, finance, or dating where push excels.
• Test creatives strategically – Rotate icons/headlines images to identify top performers.
• Use optimization tools – Features like SmartCPM, Target CPA, and automated rules help maximize ROI.
• Monitor traffic quality – Check anti-fraud measures (AdScore, AI filters) to ensure traffic freshness.

How to Set Up a Push Ad Campaign 

Sign Up & Get Approved – Fill in account/demo forms and wait for quick review (usually 24–72 hrs).

Deposit Budget – Fund the account per network’s minimum, e.g., $100+ for RichAds or $250 for ROIads.

Set Up Campaign – Choose GEO, OS, device, and vertical targeting options.

Upload Creatives – Use high-impact icons and concise text within character limits (e.g., 20-title/55-description).

Select Bid Options – Choose CPC, CPM, or CPA and leverage smart bidding (e.g., micro-bidding). 

Launch & Optimize – Monitor performance daily; apply automated rules and update whitelists/blacklists. 

Push Ads vs. Native Ads vs. Pop Ads 

Push notifications offer instant delivery and direct visibility, but choosing the right format depends on objectives and audience. Here’s a quick comparison:

Ad Type	CTR	UX Impact	Device Compatibility	CPM Range	Common Uses
Push Ads	~4–5 %	Moderate (user opt-in)	Desktop, Mobile	$0.01–0.10	Flash deals, reminders, alerts
Native Ads	8–12 % (est.)	Low (contextual)	Mobile & Desktop	$0.10–1.50	Sponsored content, product promos
Pop Ads	~0.5 %	High disruption	Desktop-focused	$0.01–0.50	Immediate CTAs, exit-intent captures

Looking for other options outside of push notification? See our list of the best affiliate programs for beginners to compare models and pick the best starting point.

How to Choose the Best Push Traffic Network

Selecting the right push traffic network is crucial for the success of your campaigns. With so many options available, here are the key factors you should consider before making a decision:

1. Traffic Volume & Reach

A network’s traffic volume determines your ability to scale campaigns and test multiple GEOs. Larger networks like RichAds and PropellerAds provide billions of daily impressions, giving affiliates access to diverse audiences across multiple devices and regions. More reach equals greater opportunities to optimize and find profitable segments.

2. Traffic Quality & Anti-Fraud Tools

Not all traffic is created equal. High-quality networks invest in AI-driven fraud detection and third-party verification tools such as AdScore to ensure real users and eliminate bot traffic. Premium platforms like RichAds provide advanced filtering options, protecting your ad spend and maximizing ROI.

3. Advanced Targeting Features

Precise targeting is what makes push traffic highly effective. Look for networks offering:

• Device & OS targeting: Separate campaigns for Android, iOS, and desktop.
  
• Geo & language filters: Focus on high-performing regions.
  
• Browser & connection type: Ideal for tailoring creatives to specific user behaviors.
  Networks like PropellerAds also include user activity levels, allowing you to bid more on highly engaged audiences.
  

4. Optimization Tools

Automation is essential to scale efficiently. Leading push networks provide:

• Smart bidding algorithms: Automatically adjust bids based on performance.
  
• Rule-based automation: Pause low-performing zones or creatives automatically.
  
• A/B testing tools: Compare creatives and landing pages for better CTR and conversions.
  RichAds, for example, offers Automated Rules and Performance Optimization Tools that significantly reduce manual work.
  

5. Support & Educational Resources

Strong customer support and dedicated account managers can make a big difference, especially for beginners. Top-tier networks like RichAds and PropellerAds provide personal managers, detailed tutorials, and case studies to help you launch and optimize campaigns effectively.

6. Revenue Model & Payout Terms

Before committing, check:

• Bid Models: CPC (Cost Per Click), CPM (Cost Per Mille), or CPA (Cost Per Action).
  
• Minimum Deposit: Some networks start at $50, while others require $500+.
  
• Payout Frequency: Weekly or bi-weekly payouts can help maintain cash flow.
  

Compare these terms carefully, as they impact your ability to scale quickly and reinvest profits.

Conclusion

Push ad networks provide publishers and affiliate marketers with powerful tools to engage subscribers instantly across devices. With high engagement rates, cross-vertical compatibility, and advanced targeting and optimization, push offers a compelling monetization medium. Choose well-established networks offering fraud protection, strong support, and revenue models aligned with your goals to maximize results in 2025 and beyond.

FAQs 

1. What minimum traffic do I need for push ad networks?
   Most major networks (PropellerAds, RichAds, Clickadu) have no minimums. Small publishers can begin immediately. 
2. Do push notifications work on iOS?
   Yes—platforms offer in-page push formats to reach Safari users on iOS. 
3. What bid models exist in push networks?
   You’ll find CPC, CPM, and sometimes CPA bidding, with smart-bid options like Target CPA and micro-bidding. 
4. How high is push ad revenue?
   Push offers high CTR (4–5%) and affordable CPCs ($0.01–$0.10), making it a cost-effective channel for conversions.
5. How do I detect low-quality or bot traffic?
   Use networks with anti-fraud tools like AdScore, AI filters, and examine CTR/retention metrics regularly.

 Why Partner with Olavivo?

Olavivo is a premium performance marketing network designed to empower affiliates and advertisers worldwide. Whether you’re looking to monetize traffic or scale your brand, Olavivo offers:

• Exclusive High-Converting Offers – Access top verticals like iGaming, Finance, Crypto, and leadgen – sweepstakes
• Fast & Reliable Payments – Get paid on time, every time, with flexible payment options.
• Dedicated Affiliate Managers – Personalized support to maximize your ROI and streamline campaigns.
• Advanced Tracking & Analytics – Real-time data to optimize performance and boost profits.
• Global Community & Opportunities – Join a trusted network that connects top-tier affiliates with leading brands.

Start your journey with Olavivo today and experience the difference of a partner that truly cares about your growth.
  👉 Join Olavivo Now